A IMPORTÂNCIA DA LOGÍSTICA EMPRESARIAL COMO ESTRATÉGIA COMPETITIVA

Abstract

Organizations are inserted in an environment characterized by strong turmoil and constant changes, giving rise to the need to seek solutions to increase their effectiveness, ensuring their survival and success in an increasingly globalized and competitive market. The theme of this work is: The importance of logistics for the development of micro and small companies. The problem to be verified Organizations are inserted in an environment characterized by strong turmoil and constant changes, giving rise to the need to seek solutions to increase their effectiveness, ensuring their survival and success in an increasingly globalized and competitive market. The theme of this work is: The importance of logistics for the development of micro and small companies. The problem to be verified Organizations are inserted in an environment characterized by strong turmoil and constant changes, giving rise to the need to seek solutions to increase their effectiveness, ensuring their survival and success in an increasingly globalized and competitive market. The theme of this work is: The importance of logistics for the development of micro and small companies. The problem to be verifiedwith this study is: What is the role of Logistics in the development of micro and small companies? The hypothesis to be verified in this study is: To verify the importance and benefits of Logistics for the administrative development of micro and small companies. The research was carried out through a bibliographical review of the literature available in conventional and virtual libraries, where the data analysis took place in a qualitative and descriptive way, resulting in the writing of this article. Regarding the conclusion, logistics is an extremely important tool for improving business management, thus reducing operational losses, bringing the customer a quality product at the right time at the lowest cost.